Client work
Lumber House
A customer-first digital storefront for a regional hardware store focused on service, trust, and useful navigation.
Overview
A better digital version of the in-store experience.
Customers needed an easier way to understand the store, browse key categories, and find the information that turns a visit into a useful trip.
- Improved hierarchy and pathways for customer browsing.
- Created a brand-forward structure for categories and services.
- Strengthened the digital storefront while keeping the local service feel.
Need your website to feel as useful as your business?
Owl & River helps organize service, product, and customer information into clearer digital experiences.